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The Importance of Retargeting with Facebook Ads One of the most frustrating thing for any marketer is spending a lot of resources to build an email list and then these people fail to convert. This is the definition of efforts going to waste. It doesn’t have to be so though, as, with Facebook retargeting, you […]

What Are Carousel Ads On Facebook? How are They Being Used? Online advertising is one of the industries that grow yearly as new innovations in the use of the internet come up. One of these new trends is the Facebook Carousel ads. They have helped numerous businesses lower their cost-per-conversion by about 20-30 percent. Facebook […]

Instagram In-App Shopping for eCommerce I am sure you would agree with me that shopping is one of the activities that will never cease. Whether you make purchases in a brick and mortar store or you prefer the comfort that online shopping offers, buying and selling is an undeniable part of our lives. Instagram has […]

Instagram Ads for eCommerce E-commerce is one of the fastest growing industries today, and for good reasons. It is one of the industries that has benefited from the proliferation of the internet. Instagram is one of the social media platforms that promote e-commerce through its ads. This is why many Facebook ads agencies like Aces […]

The Growth of eCommerce in 2019 E-commerce was birthed by the ubiquity of the internet and is now one of the biggest industries around the world today, and it is still growing every day. One of the growth areas of e-commerce today is in the use of social media. The number of Facebook ad agencies […]

Why Do Facebook Video Ads Go Viral? What Makes Them Pop Off? If you think about the online content you have shared the most, I’m sure you will find out that it is video contents. Why do you think this is? Video content catches people’s attention more quickly and as such are more shared than […]

2019 Advertising Trends on Facebook and Instagram: Introduction You can’t really talk about social media marketing without bringing up two of the top social media platforms around today, Facebook and Instagram. Advertising on these two platforms evolves every day, as new ideas come into play. This is why you would see a Facebook ad agency […]

How to Fix Underperforming Facebook Ads   In this article we will go over how to fix underperforming Facebook Ads. To start off, whenever launching any new ad or ad set, it’s important to let it run for 2-3 days to let Facebook optimize for conversions and get the data to even out. If you […]

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